Press releases

Adobe Photoshop CS 2 One-on-One: Master New Digital Photography Techniques

Press release: August 30, 2005

Sebastopol, CA--Digital cameras have become increasingly accessible--they're now available with more features, better quality, and at lower prices. Professionals, amateur photographers, and mainstream consumers alike are buying them or upgrading older cameras in record numbers. In fact, sales will surpass 100 million units worldwide in 2008, according to Lyra Research. As a result, the need to alter, enhance, tweak, and manage digital photos continues to grow--sparking a growing generation of digital darkroom enthusiasts.

"Folks can do so much more with their digital photos than they think possible," states author Deke McClelland. "Happily, the latest version of Adobe Photoshop, CS2, is the best upgrade I've seen in the past five years. The possibilities are endless. Well, assuming you really understand the new features." McClelland applies his winning formula for learning new techniques in his latest book, Adobe Photoshop CS2 One-on-One (O'Reilly, US $39.95)--visual inspiration, projects seen through to completion, real-world solutions, and entertaining and educational video.

"As a Photoshop author, I hate picking up a book and learning things I didn't already know," states Scott Kelby, President of the National Association of Photoshop Professionals. "But Deke's done it to me again! If you want to learn Photoshop CS2 from the ground up, look no further."

"I've designed the exercises in this book to impart a real sense of accomplishment," says McClelland. "When readers work through a project, I want them to learn the key concepts, sure. But I also want them to know why they're doing it. It's all very well to be entertaining and informative. But the experience has got to be empowering."

Adobe Photoshop CS2 One-on-One includes over 850 full-color photos, diagrams, and screen shots to illustrate every step along the way. (The audience comprises visual thinkers, after all.) Plus, each lesson begins with a 10-to 15-minute high-definition video clip, which helps to introduce key concepts and commands. Readers will be inspired and empowered as they learn the new techniques that help transform and reshape their personal projects.

Adobe Photoshop CS2 One-on-One is a must-have practical guide to Photoshop. It's packed with the following features:

  • Self-Paced Tutorials--Readers can proceed at their own pace as they work through twelve entertaining real-world lessons that cover file management, brightness and contrast adjustments, color balance, selections tools, resolution, painting and retouching, masking, focus and distortion, specialty layers and styles, and printing functions.
  • About This Lesson--Each lesson includes a profile that details what the reader will learn.
  • DVD-ROM Video Guide--Designed to help readers navigate their way through the video clips. Don't want to watch the video? Fine. This section helps you decide.
  • Extra Credit--Advanced exercises and tips on how to use Photoshop's most demanding features.
  • Progress Checks--Each lesson ends with a multiple-choice quiz, a great teaching tool for instructors.
  • Pearls of Wisdom--Background information that helps readers understand how a function works, and how they can best take advantage of it.
  • Sidebars--Tips and tricks that offer additional insight on the mysteries of color, bit-depth, resolution, and other important high-level topics.
  • About Deke McClelland
    Deke McClelland is a popular expert and lecturer on Adobe Photoshop and the larger world of computer graphics and design. He serves as host to the interactive "Video Workshop" CD that ships with Photoshop CS2. He has written more than 80 titles translated into 25 languages with more than 3 million copies in print. One of the most award-winning writers in the business, Deke received a total of seven honors from the Computer Press Association.

    Additional Resources:

    Adobe Photoshop CS2 One-on-One
    Deke McClelland
    ISBN: 0-596-100965, 512 pages, $39.95 US, $55.95 CAN
    order@oreilly.com
    1-800-998-9938; 1-707-827-7000

    About O’Reilly

    O’Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O’Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying “faint signals” from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.

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